As the digital agency to Hudsons Coffee – services provided ranged from Corporate site design and enhancements, campaign & competition management and mini-site creation. The corporate site was in desperate need of an overhaul and lacked engagement and usability. The new site pulled the site back on-brand while consistent and evolving elements were added for the different campaigns.
The last campaign for the Milkshake promotion required a mobile and desktop version of a competition form (cleverly done as 1 site due to budgetary restraints). A custom system was created (with 3500 unique “one use only” codes) that allowed users to see if they had instantly won one of 10 different prizes.